STRATEGY
PRE-CONSTRUCTION
CR8TIVE is asking for 12 million dollars. This would cover the cost of:
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5 properties,
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2+ acres of land,
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major renovations,
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plus, the first 3 years of staff salaries to make our prototype operational.
MARKETING
Phase One
The second we have ownership of our new location we will do the following (and more!):
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JAP Marketing will begin creating copy. They will focus on getting CR8TIVE optimized with a faithful following well before the doors open.
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Interviews will be conducted with local art schools. We will give them experience for their portfolios and save on various developing costs.
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Video Recording: all aspects will be recorded, and video clips will be used to excite our growing audience.
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CRA of Lake Worth will be contacted. They will assist us with our goals to incorporate art into Lake Worth.
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Architect walk-through: our dedicated realtor will walk with us during the planning phase. Together, we can make the best use of the Art Building 's rental space and vision.
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While permitting approval is in progress, we will interview ARTISTS for our design plans.
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Once approved, our realtor will conduct interviews with potential renters while our artists create or perform to local audiences in our parking lot.
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Vendors and artists will be invited to take advantage of the crowds.
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Entrance to our functions will be used to lower costs. We will ask for various items in leu of a cover fee.
